Research for new brief/ BLC logo


Firstly I looked into general logo designs to get a few ideas. Although; I also looked into bad logos, this was so I knew what colours and styles to avoid. However by doing that it helped me to narrow down certain fonts not to use, eg, Curlz, Times New Roman, Comic Sans, Bradley Hand and Papyrus this is because they are very childish and unprofessional. Also I now know not to go for bold colours or detailed shapes as this makes the image look slightly cartoon like and doesn't give it a professional look that it should have.   




I also thought about certain countries that are famous for designing and logos. This brought me to research into Japanese companies and logo designs. I feel doing this gave me lots of abstract and modern ideas for my own logo.


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